BBGR research is continually moving forwards to meet the needs of both eye care professionals and wearers. We are learning more about the visual system every day and this, combined with a perfect command of the very latest technologies, means we are constantly able to innovate and provide the very best quality of vision possible.

Anateo®, the latest generation progressive lens, is an example of what this innovation can produce. It is based on patented biometric technology to personalise the lens according to each individual eye shape, and uses an exclusive double-sided method of calculation combined with digital surfacing production techniques. Digital surfacing has gradually become an acknowledged market standard. This major technological advance optimises visual performance at each point, and for each direction of view. New optical combinations also become possible by adopting a double-sided design. BBGR now offers its customers the highest possible degree of personalisation via a comprehensive range of progressive lenses benefiting from digital surfacing techniques. Significant progress has also been made in the field of anti-reflective coatings, now making products available that are smear resistant, easy to keep clean and highly resistant. BBGR has also revolutionised anti-reflective lenses by creating a colourless coating that breaks new ground in terms of aesthetic appeal. The BBGR range benefits from high-technology treatments and is subjected to extremely stringent quality controls throughout the entire production process.