BBGR has built up a relationship of confidence with its customers over many years, paying close attention to their needs. This special relationship can be explained by our determination to provide them with a premium service that we are always striving to make ever more comprehensive and innovative.
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 Measuring instruments for personalised lenses
Lens technology is currently moving towards an ever-increasing degree of personalisation. This inevitably makes measuring more complex and requires greater accuracy. Customers must therefore be able to take measurements in line with the standards demanded by the technical characteristics of the lenses they will be supplying. The measuring instruments BBGR supplies to opticians make it possible to guarantee lens performance for non standard frames and mounting. They also enable the lenses’ optical optimisation to be successfully combined with a pleasing design.
Resources to facilitate sales
Instructional material is available to help opticians with the sales process. This includes samples, lens presentation displays and educational aids. It not only enables opticians to explain the differences in lenses to wearers but also helps them grow sales of value-added products.
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